Which promotional opportunity can SER marketers use to take advantage of a team’s popularity?

_______ allows manufacturers to add a team’s logo or image to merchandise in order to make the product more attractive to fans of the team.

Publicity is the promotional opportunity that allows marketers to take advantage of a team's popularity to sell more of their products and services. It is achieved by associating the products or services with the team. The marketers may use the team's logo or image on their merchandise, thus making the product or service more attractive to the fans of the team and other game enthusiasts.

Which promotional opportunity can SER marketers use to take advantage of a team’s popularity? _______ allows manufacturers to add a team’s logo or image to merchandise in order to make the product more attractive to fans of the team.

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Which promotional opportunity can SER marketers use to take advantage of a team’s popularity?

_______ allows manufacturers to add a team’s logo or image to merchandise in order to make the product more attractive to fans of the team.