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01-11-2019
Social Studies

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Steve Stoute's company, Translation, matches pop-star spokespersons with corporations that want to promote their brands. Stoute matched Jay-Z with Reebok to use the star's credibility to reach youth culture. This is an example of using _______ power.

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rya2805 rya2805

02-11-2019

Answer:

The answer is referent power.

Explanation:

Referent power is a power of a leader over their followers caused by the admiration they have for them

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